Put simply, Principia Qualia (click for full version) is a blueprint for building a new Science of Qualia.   PQ begins by considering a rather modest question: what is emotional valence? What makes some things feel better than others? This sounds like the sort of clear-cut puzzle affective neuroscience should be able to solve, yet all existing answers to this question are incoherent or … Continue reading Principia Qualia: the executive summary